Channel4.com Homepage Takeovers

The channel4.com homepage re-launched early in 2009, with a bold new design featuring a daily hero image and picture-based links to Channel 4 shows. The radical design is striking and contains no regular ad formats, allowing Future and Digital Media Ad Sales to offer innovative, bespoke homepage takeovers to commercial partners.

Advertisers can occupy the whole space taken up by the hero image and can incorporate animation, video, and leave-behind logos into the design.

Paramount used channel4.com to launch their Transformers 2 film promotion – the takeover saw the Channel 4 logo transform into a robot head which clicked through to the full trailer.

The new homepage offers advertisers the chance to own the channel4.com homepage, achieving c.100,000 page impressions, with a truly individual campaign.

All campaigns are tailored specifically to brief with design work included in the price. Please speak to your commercial contact for further information.
Print

Select Format

4oD Homepage Takeovers
Advertorials
Banners
Channel4.com Homepage Takeovers
E4.com Homepage Takeovers
Film4.com Homepage Takeovers
Leaderboards
MPUs
Overlays
Pre and Mid Rolls
Skyscrapers

Resources

Channel4.com Homepage Takeover Creative Guidelines
MS PowerPoint (1.1 mb)
Channel4.com Creative Guidelines 2010
PDF Document (287 kb)
Future and Digital Media Ts & Cs
MS Word Document (111 kb)
Channel4.com Media Pack
PDF Document (2.3 mb)